As introduced: - Requires an entity using personalized algorithmic pricing to disclose to the consumer that the price was set by an algorithm using their personal data. - Designates a violation of the Act as an unlawful practice under the Consumer Fraud and Deceptive Business Practices Act, making it enforceable by the Attorney General. - Exempts certain entities and transactions, including those in the insurance and financial industries, and certain subscription-based pricing.
| Date | Chamber | Action |
|---|---|---|
Feb 6, 2026 | H | First Reading |
Feb 6, 2026 | H | Referred to Rules Committee |
Jan 30, 2026 | H | Filed with the Clerk by Rep. Amy L. Grant |
| Last Action | Feb 6, 2026 |
|---|---|
| Year | 2025 |
| Bill Type | Bill |
| Created | Mar 21, 2026 |
| Updated | Feb 9, 2026 |